01/12/2022

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Lyte Acquires Distressed Assets of Festicket & Event Genius

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Lyte Acquires Distressed Assets of Festicket & Event Genius
Lyte Festicket Picture Credit: Lyte

Lyte acquires the distressed belongings of Festicket and Occasion Genius.

Soon after getting into a moratorium time period on August 17 that lasted till September 15, Uk ticketing corporations Festicket and Event Genius have bought their belongings to US ticketing firm Lyte. Lyte states that “fundamental to Lyte’s target throughout the acquisition approach was the security of both the Festicket staff and the purchasers that they have served,” with a dedication to acquiring methods to reconcile and rebuild customer relationships.

Festicket was released in 2011 by Zach Sabban, Jonathan Younes, and Jerome Elfassy as a alternative to aid supporters reserve live performance tickets and journey accommodations on the net. Festicket invest in Celebration Genius in 2019.

“Ten years ago, I frequented London for the 2012 Olympic video games. The situations were being sold out, there have been no tickets on the streets, but the venues have been 50 %-total. I was just a lover but that empty seats trouble caught with me and led me to begin Lyte a couple decades later,” says Ant Taylor, Lyte’s founder and CEO. “To be launching Lyte’s intercontinental expansion from the put in which it all began is genuinely exclusive. Our firm eyesight is to make the dwell occasions e-commerce knowledge magical for supporters and occasion creators the earth over… This is a stage in that path. Now the serious work starts.”

Lawrence Peryer, Lyte’s Chief Commercial Officer, provides: “With the property we have acquired in this transaction — and all of the new team users in the United kingdom, Europe, and Australia who we welcome as component of it — we are bringing international possibilities to our existing staff and associates whilst extending an offer of obtain to our alternate universe to all promoters, ticket platforms, and supporters around the globe. The long run of dwell events is here.”

“All former clients of Festicket have been arrived at out to, and several have begun signing with Lyte, which includes Slammin Situations in the Uk and Vic Falls Carnival in Zimbabwe,” reads a push launch from Lyte. “More signing throughout the United Kingdom, Europe, and Australia will be verified in the coming times.”

Festicket and Function Genius have jointly and independently worked with hundreds of festivals and activities across the United kingdom, Europe, Australia, and Latin The united states. Lyte’s acquisition facilitates giving unique ordeals to supporters attending dwell events all over the world, making on their present successful partnership integration model with ticketing platforms in the US.

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