Shutterstock Acquires Pond5 for $210 Million

Photo Credit rating: Shutterstock

Shutterstock has acquired Pond5, the world’s premier video market, for $210 million. The acquisition cements the company’s posture as the industry leader for commercial and editorial online video content.

Shutterstock is the world’s top imaginative system for makes and media organizations. Now the enterprise introduced its acquisition of Pond5, the world main royalty-absolutely free movie market, boasting buyers like Netflix, Disney, BBC, and NBC. Its expansive selection features 1.6 million licensable tunes tracks, 30 million online video clips, and 1.7 million sound outcomes.

Integrated with Shutterstock, the content material library allows creators entry to much more property than ever though granting Pond5’s contributors a much more complete distribution range. Pond5’s belongings look through the cultural zeitgeist in films and television, including Netflix’s The Queen’s Gambit, HBO’s Succession, video games, Tremendous Bowl adverts, and YouTube videos.

“We could not be much more thrilled to join forces with Shutterstock to guide the online video and tunes place,” Pond5 CEO Tom Crary stated. “Our put together editorial offerings will be a aggressive power in the sector, and offer added option to customers with highly unique editorial video clip material.”

“With this acquisition, we are equipped to provide our clients throughout world wide agency, corporate, and media channels obtain to one of the biggest high quality archival collections in the marketplace,” said Jamie Elden, Shutterstock Main Income Officer. “Shutterstock is constantly reinventing, and this acquisition brings collectively highly effective creators and extraordinary information to make sure our consumers have environment course video, tunes, and editorial collections at their fingertips.”

Jon Oringer, Interim CEO at Shutterstock, added, “The acquisition of Pond5 delivers huge value for our worldwide client foundation, with unparalleled entry to a person of the biggest collections of editorial and business online video articles in the world. Our contributors will also advantage from having their operate showcased on Pond5’s platform, increasing their portfolio to new consumers.”

Shutterstock’s other platforms include PremiumBeat, a subscription-based mostly royalty-no cost tunes library, and Amper Audio, an AI-pushed audio-creating platform. The company also owns the graphic design and style system PicMonkey, 3D information marketplace TurboSquid, and image platforms Offset and Bigstock.

Created in 2006, Pond5 has an increasing network of above 115,000 energetic contributors, uploading around 2.5 million property per thirty day period. Its editorial partners incorporate Reuters, PA Media, and British Movietone.